The Virovitica City Museum is hosting the exhibition of the Museum of Arts and Crafts “Between Wishes and Reality – The Furniture Industry and Design in Croatia 1945 – 1990” from 15 June to 13 September 2020.
The exhibition focuses on showing the range of factory-made furniture in Croatia from 1945 to the 1990s, and it also defines the issues and contextual units of furniture industry and design. It outlines the production of some of the most important factories of this period: Mundus – Florijan Bobić from Varaždin, Mobilia – Ivo Marinković from Osijek, the Zagreb factories Marko Šavrić and Jadran, DIP Novoselec, TVIN Virovitica, Oriolik from Oriovac, Goranprodukt from Čabar, Hrast from Čakovec, and others. It was necessary to begin by emphasising the tradition in the wood industry and to mention some furniture factories that worked far back in the nineteenth century, and the exhibition ends by showing the fate of the few remaining furniture factories and how they adapted to the completely changed conditions of today’s post-transitional and globalised society. The problematic segments also include topics of design positions in the manufacturing process and continuous advocacy of design in the industry, as well as connecting entities in the chain design – factories – shops, opening of the first specialized department stores and promotion of these ideas through exhibitions and fairs. This exhibition therefore presents industrial furniture and accompanying documents, both of which have largely been neglected and remain material lost to cultural history and the study of design and industry, and the authors and participants in this production, who are more or less unknown to the professional and wider public. Its aim, finally, is to raise awareness of the heritage of industrial and designer furniture production – as a pledge for the present and future of industrial furniture production and design in Croatia.
CURATOR AND TEXT AUTHOR: Vanja Brdar Mustapić / EXHIBITION AND VISUAL IDENTITY DESIGN: Ksenija Jurinec / PROPONENTS OF THE EXHIBITION: Goroslav Keller, Božidar Lapaine, Dragan Roksandić CONSERVATION: Robert Brdarić, Goran Budija, Iva Čukman, Ksenija Pintar, Jasminka Podgorski, Antonina Srša, Ana Stolar, Luka Kovačević / HEAD OF TECHNICAL SERVICE: Irma Huić / TECHNICAL SERVICE: Zoran Čulibrk, Branko Dujić, Dražen Kordej, Ivo Lovrić, Marijan Muhić, Davor Valdec / PHOTOGRAPHERS: Vedran Benović, Srećko Budek / HEAD OF IT: Zoran Svrtan / DIGITAL ANIMATIONS: Petra Milovac / LANGUAGE EDITING: Silvija Brkić Midžić / TRANSLATION INTO ENGLISH: Nikolina Jovanović / EDUCATION DEPARTMENT: Iva Novak, Marta Kuliš Aralica / MARKETING AND PR: Andrea Gerenčer / MARKETING ASSISTANTS: Vesna Validžić, Marina Lukić, Marija Jurkić / EXHIBITION ADMINISTRATION: Lada Bikić, Štefica Crnić, Snježana Jelovac